LR05 is the very first shade. |
There was recently a huge hype of Laneige Intense Serum lipsticks, due to a South Korean celebrity who wore it on a hit-TV drama. She always came out with the glossiest kinds of lips, and the supposed secret was the Laneige "Serum Intense" lipstick. It gives all the gloss a lipgloss would give without using a lipgloss. No stickiness. And no extra money spent on having to layer a lipgloss on top of a lipstick. One lipstick does it all.
the actress (Jun Ji-Hyun aka Gianna Jeon) wearing the lipstick in shade "neon orange"
Laneige is a sister-brand to Amore Pacific which is hitting huge in the US markets. You've probably seen them in Sephora stores everywhere. Laneige is lesser-known, especially for makeup. This lipstick is actually the first makeup I've tried from their brand.
The Serum Intense is a serum injected hydrating lipstick that gives full pigmentation and amazing hydration. The product description says this is a LED lipstick that gives off a glow while making skin look clearer. Even when you dab the lipstick on, it gives you a lovely tint.
The shade that went pretty much out-of-stock everywhere was the shade "Neon Orange". The shade I settled for was "Flash Pink" (No. LR05). The shade is a pretty bright pink, that isn't too shocking to wear. If you are more tan, the color will probably look more vibrant. But color aside, I am in love with the formulation and the vibrancy of the color. I would love to try other shades if they were more accessible here in the US.
what it looks like with one swipe and when just dabbed and blended
I love that it is super glossy, as though you wore lipgloss on top of a lipstick. It is rich in moisture and makes the lips look fuller because of the shine that the lipstick gives you. Shall I say, it gives dimension to the lips. And I love that unlike a lipgloss, this lipstick is water-infused, hydrating your lips while giving you vibrant pigmentation. I love how it's not just hydrating when you have it on, but also as it wears off, it doesn't crack your lips (I find Revlon lip butters to be a bit like that).
What I love about this lipstick is in summary: GLOSS/Shine + HYDRATION + INTENSITY in Color.
You can buy this here.
Comparable items:
- Shu Uemura "Rouge Unlimited" (see here). Similar in pigmentation and hydration but Laneige is glossier
- Revlon lip butters is similar in that it is glossy and buttery, but Laneige is more hydrating!